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  Home › Software & Networking › Search Engine Promotion
   
 

Reciprocal Linking Is Now 'Old Hat'!

   
Author: Marialle

Once upon a blue moon, reciprocal linking was the way to go
in order for your web site to get a good search engine
position. But that was then.

Reciprocal links have lost their value in most search
engines, especially Google which dislikes link farms. So
forget about putting up a link directory.

Take my site, bizzybeesadvertiser.com as an example. All
my main pages have a Google 2 PR except my link exchange
page which has a 0 PR. That says a lot about this strategy.
It no longer works.

Above all search engines, we have to admit that Google
reigns supreme. So how do we get into Google's good graces?
We know that Google counts the links pointing to a site.
The number of links tells Google how popular a site is. The
more popular a site is the higher Google ranks that site.

The new linking strategy now being implemented by seo
marketing gurus, is one-way linking. Another site with a
higher PR links to your site but you don't link back. This
linking strategy has sprouted a new industry in the net.
High PR sites sell one-way links. But this strategy can become
so expensive.

There is a more affordable way ...

You write an article. Include your resource box, where you put
a short description about you and a link to your site. You then
submit this to article directories where ezine publishers go to
search for new articles to publish in their ezines.

Now you're thinking, "I can't write."

Then hire a ghost writer. A family member or a friend who has
good writing skills. Do the research yourself then let your
friend compose the article from the material you've compiled.
Failing that, google it. Do a search on the net for a writer
you can hire at low rates. You will get back more than what you
paid for when you see the sites that link back to you because
of that one article. Make sure though that the article has a lot
of new things to say. Make it relevant and interesting; and most
of all easy to read and understand.

Submit your articles here:

http://www.umts-mi.com/
http://qualityarticlecenter.com/
http://www.articlerich.com/

Author Bio:

About the author: Marialle Evidente publishes Bizzy Bees Advertiser, a weekly marketing tips newsletter. To subscribe, visit her web site: www.bizzybeesadvertiser.com

You can search for this article using: Reciprocal Linking Is Now 'Old Hat'!, Software & Networking, Search Engine Promotion
 
 
 

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